A constant flow of deals must be maintained to have a successful real estate investing business. But you end up creating more work and getting overwhelmed by work you create in the process.
You must therefore work smart to be able to continuously increase the number of deals you close.
Today we focus on a few areas that can help you achieve this goal.
1) Phone
Life can get pretty hectic if your phone is ringing off the hook and you still have other business to attend to. All the leads generated by your marketing must be directed to a phone number answered by an answering service, a virtual assistant or voice mail.
In other words you must handle marketing call s separately from other calls. You end up increasing efficiency and conversion.
In my business, motivated sellers must be motivated enough to leave a voice message. Then a virtual assistant returns their call, pre-screens them for me and submits this information through my real estate investor website.
2) Outsourcing
Lots of real estate investors micro-manage everything in their business. You only have 24 hours in a day and you can only do so much.
Allow professionals to handle different parts of your business and everything should flow smoothly.
These professionals are not your employees, but they handle different parts of your business. For example, your title search work can be done by your title company or real estate attorney.
3) Hiring
If not handled right, this can get expensive. For the last few years, I have been able to hire people that only get paid for the work they do without maintaining an office physically.
My motivated sellers are pre-screened by a virtual assistant. She also does some of the paperwork for me, or running some errands. She invoices me for the hours she has worked for me every week.
Even though she is not my employee, she takes a lot of work off my shoulders cheaply.
Running a simple employment ad on Craigslist can get you over 100 applicants for such tasks.
4) Direct mail
This is another area that leaves most people overwhelmed. My post cards come from overnightprints.com or printsmadeeasy.com or Vistaprint.com.
For around $ 300 to $ 350, I get 5000 high quality glossy post cards. You can do a lot of marketing with these. Of course you can buy more if necessary.
I then print mailing labels using mail merge on Microsoft word and excel. I only spend about 20 minutes on this every week.
I then hire kids to stick the labels and stamps to the post cards, and I drop off the mail at the post office myself. This way, I am able to time the day they get me mail, preferably Tuesdays.
Letters might need some more work but you can easily devise ways to make it easy and cheap. I bought mail processing equipment cheaply that makes my work easy.
5) Automation
You must have a real estate investor website that automates most tasks of your real estate investing business. The website tells your story for you before they every pick up the phone, increases conversion and delivers leads that are already pre-screened for you.
When you are investing in real estate, automation is a necessary component that increases your efficiency and conversion. Find out how an interactive website for real estate investing can help you close more deals while spending less time, money and effort.
Orignal From: Real Estate Investing On Steroids: How To Close More Deals
No comments:
Post a Comment